In the automotive sector, an external appearance of the vehicle plays an essential role in selling vehicles, promoting the brand, and selling the vehicle in future times. As more B2B businesses understand the importance of keeping the vehicles exteriors in ‘as new’ condition and the value they can derive from it, clear protective film has changed the game. It not only saves the vehicle from physical dent and damage, it also saves on expensive maintenance and gloss, repair and repaint costs.
In this article, we explore the reasons how clear protective film improves maintenance expenses over the long run and gloss and why B2B in the automotive sector should consider adding this technology to their service portfolio.
What Is Clear Protective Film and How Does It Function?
clear protective film, also called paint protection film (PPF), is an optically clear, thermoplastic urethane film which is designed to be affixed onto the painted parts of an automobile. Specifically, this sophisticated film creates an ‘invisible’ barrier to resist impact, scratches, and various pollutants while keeping the vehicle’s beauty intact.
Some of the main benefits of clear protective film are –
- Scratch resistance: It helps protect the paint from scratches due to road debris and small rocks, and from contact with objects.
- Impact Protection: The film helps absorb small impacts to protect the surface of the vehicle from dents and chips.
- UV Protection: It protects paint from UV radiation which causes fading over time.
- Stains and Chemical Resistance: The film helps to protect paint from damage caused by bird droppings, tree sap, and other harsh environmental contaminants.
Through the use of clear protective film, companies can ensure that their vehicles always have that showroom-quality shine, even after long periods of being exposed to harsh environmental conditions.
Adding Car Gloss with a Clear Protective Film
One clear protective film benefit is the ability to add or even enhance the gloss of the vehicle’s paint. Unlike conventional waxes and sealants that fade and stop offering protection after a certain period, and need to be reapplied frequently, clear protective film is a more effective option to maintain a vehicle’s shine.
The majority of things within our reach have to be secured within a cover for safety purposes, including vehicles. Cars and other forms of transportation have been used for decades by businesses and individuals to move around, making them a necessity. Cars are easier to transport than two wheelers or people travelling by foot. As they are bigger, there is more space for people, making transportation easier for everyone.
Most businesses have a welded frame, which requires so much more care and upkeep compared to two wheelers. Welded frames are often created out of iron, necessitating the prevention of rusting through any necessary rust proofing and thorough oiling. If left oil free, the frame begins to rust, and the transportation of the entire welded frame comes to a screeching halt.
A cover is used to protect the lower and upper chassis. Extra covers are available upon demand, offering more than just a single cover for the top and bottom. Usually, the covers obtain custom wheels, making them much easier to move and transport.
When an entire vehicle is covered, the vehicle cover custom wheels offer easier transport compared to vehicles without a cover. As a result, the frames remain rust free, and the wheels are much easier to move to and from.
With the improvement of custom vehicle covers, the maintenance of covered vehicles is much easier. A covered vehicle that is covered with a custom cover tends to have more dry germs, needing minimum effort to clean.
Educators need to pay more attention to the cover of the vehicle so that once uncovered, it is easier to clean.
Employing a clear protective film on vehicles minimizes ongoing maintenance costs. Here’s how.
- Decreased repainting frequency. Touch ups and full repaints which consume a lot of time and cost money will be less frequent because the film serves as a protective layer that prevents damage to the paint.
- Decreased detailing costs. The film protects the vehicle’s exterior which lessens the amount of expensive detailing services needed and time needed to be spent cleaning.
- Decreased long-term repair costs. Preventing chips, scratches and oxidation with protective film saves money. The protective film will pay for itself over time.
- Increased paint durability. Vehicles are less likely to need expensive restorations, as they will be kept in a better condition.
Fleet managers, car dealerships and auto detailers will all benefit financially as operational efficiency increases.
Why B2B Companies Should Invest in Using Clear Protective Film
Including protective wraps in B2B service offerings goes beyond protecting vehicles. It also includes ensuring customer satisfaction, revenue generation, and enhancing brand reputation. Here are a few reasons why B2B companies should consider investing in this technology.
- Better brand reputation: Businesses that provide clear protective film services can market themselves as specialists in high-end vehicle care and protection. This allows them to gain and maintain a competitive advantage as well as a reputation for providing top-notch services.
- Stronger customer retention: B2B companies are able to offer clear protective film for vehicles which then increases the vehicles overall value. This builds loyalty and fosters long lasting relationships with the company. It is also a great way for the customers to get stock with the business.
- Increased revenue potential: B2B companies that offer clearpro film services can also utilize the high demand to offer the film as an upsell or add on service. This allows them to provide better care solutions and higher revenue in the company.
- Competitive advantage: Any business within the automotive service industry can earn a competitive edge and stand out from competitors focused on only offering basic protective maintenance services, by implementing high-grade protective offerings and services, such as a protective film.
The Future of Clear Protective Film within the Automotive Industry
The future is never standing still, and that goes for technology as well. Clear protective film technology is just one of the many fields that is rapidly evolving. Advancements such as films that can self-heal, and those that have hydrophobic coatings, as well as films that have enhanced UV protective abilities are being developed. These innovations will only improve the effectiveness of protective films when used on vehicle exteriors.
At the same time, there is an increasing demand from consumers for high-quality protective services and devices for their vehicles. This means B2B businesses will have to integrate and surround their services and offerings with such protective equipment to survive.
B2B businesses that integrate protective film as a part of their key offerings will most surely be at the top of the market and be poised to handle the growth in demand that this field will.generate.
Conclusion
Unlike many products on the market, the film is sleek and low maintenance, and aside from that it also keeps vehicles looking pristine. Protective films also leave vehicles less prone to damage, and furthermore aging. For B2B companies, the chance to leverage protective film to better serve their clients is an opportunity waiting to be captured. In return, this will improve the business’s operational performance as well as create stronger bonds with their clients, leading to greater profits.Being able to integrate clear protective film into service offerings will serve as a competitive advantage for businesses while still allowing the clients to retain the value and look of the vehicles. This should be the case for luxury cars, dealerships or even for fleet management. This service and solution is clear protective film, which is rather expensive and should not be neglected.
